DAVID ADETOLA
DAVID ADETOLA
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Personal Development

BECOMING BETTER IS DELIBERATE WORK

5 MIN READ · April 2026

BECOMING BETTER IS DELIBERATE WORK

We talk about becoming as though it happens to people — a moment, a break, a stroke of luck that changes everything. In my experience, it is closer to a decision made over and over, mostly in private.

The people I've watched transform their leadership, their businesses, or their lives did not experience a single cinematic turning point. They made a boring decision on a Tuesday, and then made it again the next Tuesday, until the decision became a person.

“They made a boring decision on a Tuesday, and then made it again the next Tuesday, until the decision became a person.”

This is either discouraging or liberating depending on how you take it. Discouraging, if you were hoping for a shortcut. Liberating, because it means the process is available to you starting today, with no permission required from anyone else.

David Adetola

David Adetola

Keynote Speaker · Leadership Strategist · Author

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